2015-12-29economist.com

``In 2010 mainstream consumers--those with enough money to buy cars, fridges and phones but not Rolls-Royces--made up less than a tenth of urban households. In a new forecast, McKinsey predicts that by 2020 they will make up well over half. BCG reckons that urban private consumption will rise from $3.2 trillion today to $5.6 trillion in 2020.''



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