2016-10-24nymag.com

Late last month, the Trump Organization announced that its increasingly controversial name would not adorn its new brand of upscale hotels geared toward younger travelers...

However, Trump Hotels isn't the only leisure chain to launch a separate brand aimed at the Airbnb generation -- Marriott recently introduced Moxy, and Hilton debuted Canopy. So it's possible the Republican nominee's name would have been left off the new chain even if he hadn't spent the past year and half convincing more than 60 percent of the country that he's an awful person.

Still, Trump distanced himself from the new brand in more ways than one. Despite the mogul's love of self-promotion, he isn't quoted once in the press release announcing that Scion will bring his company's "‘never settle' philosophy to a new and different type of guest." Instead, Ivanka Trump serves as the voice behind the projec



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